There is no doubt that Digital Marketing has become an essential process in the modern world. We have to agree on this fact because everyone is trying to earn more by using Digital Marketing.
Every business owner wants their business website to be popular among online users, but at present, they are struggling to drive good traffic towards it. But how can we make our website popular among online users?
The new bloggers make lots of efforts to write exciting and informative blogs. Still, they have to face lots of difficulties while doing so. Many people try to develop blog websites that can help them in earning profits. But if you want to make your blogging journey easy, you must be using some best methods.
Today, we’re going to share some methods that can help you become a Digital Marketing Expert. But before that, you need to have a basic knowledge of Digital Marketing and Online Blogging.
To become an expert in any field, just follow the below-mentioned steps:
It is suggested that new bloggers not buy expensive digital marketing courses because they will go without learning anything.
Here are some simple steps through which you can learn everything about digital marketing and online blogging quickly:
1. Create your blog website:
The first step towards this is creating your blog websites using WordPress or Tumblr. These platforms are free of cost, so there is no need to worry about hosting charges, etcetera. Just choose the best CMS out of free platforms like WordPress, Joomla, Drupal, etcetera according to your needs.
2. Write lots of quality content on it:
Once you have created a blog website, try to post lots of quality and helpful information. Many new bloggers in the market are posting duplicate or low-quality information, which is quite harmful to any online business.
Here you should understand that your target users can be anyone, so write those contents which will help everyone from ordinary people to expert readers.
You can also use social media websites such as Facebook and Twitter to spread your blog URL among these social communities.
3. Make use of digital marketing tools:
There are many free digital marketing tools available online that can help you promote your blog website. You should use this fantastic opportunity to use those free tools by selecting those most effective and helpful.
The list of some best free digital marketing tools are given below, so have a glance at them to know more:
- Google Analytics
- Social Sharing Tools ( AddThis )
- WordPress Plugins ( Akismet by Automattic)
- Email Marketing Software Tools ( MailChimp – Free account up to 2000 subscribers
4. Do SEO on it:
There is no doubt that Search Engine Optimization is an essential part of Digital Marketing as well as Online Blogging because we have to spread our blog content among users worldwide.
But this process of writing quality and more informative blog posts to earn more through SEO is not easy at all, simply because Google’s search engine algorithm changes its pattern frequently.
But you can quickly learn how to perform SEO for your blog using digital marketing tools such as Google Analytics, etcetera. So just try to work hard on improving the position of your blog website daily basis.
5. Build an Email List:
After making lots of effort, it is time to save yourself from lots of trouble. If you have an extensive list of email addresses, you can directly contact them anytime, anywhere, without any problems.
Make use of MailChimp or Aweber, which are free email management tool-building services to build your own email list. This is more beneficial for you and your visitors because they will get regular updates from your blog by just providing their email addresses.
6. Optimize Social Media Presence:
In this world of social media, everyone uses Facebook, Twitter, Google+, YouTube, etcetera to update their status or share any type of information with their friends and family members.
The success or failure of any online business depends on these social networking sites a lot.
So if you want to make sure that your blog website’s ranking goes up, then you must be active in social media websites, most importantly.
So now we’re going to provide some valuable tips which can help new bloggers become Digital Marketing experts in no time:
Add your Blog Website URL in online directories and start linking to it from other blogs. It will help you increase the authority of your blog website on Google.
Try to link with different bloggers who have many viewers on their website, as this will make sure that more traffic is directed towards your blog website.
You can also exchange links with them after offering some helpful information or resources for them to use, so they may return the favor by liking or linking back to one of your posts or pages.
Here are three most important ways through which you can quickly spread your name as well as articles among thousands of viewers around the globe:
- Write guest posts on popular blogs Increase the popularity of your articles using social bookmarking sites.
- Write quality posts more often on your own blog.
- Write about trending topics in your niche.
You can also make money by offering free products or even services for different companies online, but this is not recommended because most blogging sponsors pay significantly less amount to their bloggers.
But if you are good at writing, you can easily make money from this kind of activity. Just try to get some reputed brands as your sponsors who want to share their information with people online.
These are the essential tips that will surely lead you towards success. Just keep trying hard every day to earn a permanent spot among the top bloggers of the world.
You should never forget that it is necessary to take advantage of the above digital marketing methods as soon as possible. Otherwise, your blogging journey will be challenging.
Opinions expressed by AsianBlurb contributors are their own.
Maham Qasim is an English Literature and Economics student at Forman Christian College University with an interest in writing. Maham was born in Pakistan and raised in Saudi Arabia and is now pursuing her education.