Scaling your business is the next step in a successful venture. It should come later when you’ve established all of your businesses’ functions. The question now is: How? To guide you in the next part, here are five tips to scale your online business into a 6-figure empire in less than a decade.
Use hashtags to look for people
Not everyone uses this, but it is extremely helpful. You can find hashtags almost everywhere. The great thing about hashtags is that you can see everyone who follows a trend using a short text. Try clicking on it the next time you see it. You will see the different content people publish under the hashtag they used.
This is a great tool to look for people within a certain niche. There’s a big chance that the people who use the hashtags relevant to your business could be interested in the product you are selling.
Connect with people
What if you already found them? The next step is to approach them. Approach them in such a way that they will not see you as a creep. Do not be afraid to message your potential clients however, do not oversell. What you should aim for is an “authentic” conversation between you.
After setting the ambiance, connect with them. Connect your product with the problem they are currently facing. If they mention that they have tried other services before; ask they are available for a 10-minute call.
Find out more about the people
If the call follows through, it is the best time to find out more about them. Ask them questions about their needs, goals, and struggles. You would want to find out more about your client during this short period.
Financially speaking, you also need to ask if they could commit to your product. If not, then it’s time to move on. Tell them that you will be sending an email or the “application form”. If they manage to fill out the form, set another call in the future. Secure the sale and the payment.
Leverage on the power of “selling”
Do not be afraid to put your products in “bundles” that are valued higher than you wish it would be. Show your clients that they are getting a bargain. Your clients need to feel that they are getting more than what they paid for.
It should create the illusion where your customers will be able to justify the price they are paying for your products.
Reinvest
Lastly, reinvest into your business. This could be in multiple forms. You may skip on the big payday for now. Spend your money directly into your business. Invest your hard-earned money in more social media ads. This allows more people to discover your business. Again, if people could find you then your potential customers increase exponentially.
What are some business scaling tips that you have in mind? On the other side of things, read here how you can be a millionaire in less than a decade.
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Zakary Kelley is a technology reporter for Business Blurb covering social media and the digital products that are changing our lives.